THE PROJECT WAS TO CREATE A COMPLETELY NEW COMPANY IDENTITY. WE STARTED WITH A GENERAL IDEA THAT INFRONT-X AS IS AN INNOVATIVE COMPANY, COVERING ALL NEEDS FOR SOFTWARE FOR AQUACULTURE AND WHERE ALL MODULES WHERE INTERCONNECTED. THESE IDEAS WHERE INCORPORATED INTO LOGO, COLORS, SHAPES, LEADING VISUALS, FONTS AND AS A NEXT STEP- INTO FOLDERS, CARDS, WEB SITE, PP PRESENTATION, PHOTOGRAPHY AND ALL PROMOTIONAL MATERIALS. THE PROJECT ALSO INCLUDES CHANGES INSIDE THE DESIGN OF ALL SOFTWARE APPLICATIONS.